Latest findings in Sport

Abu Dhabi Grand Prix the most well-known and Mubadala World Tennis Championship the most exciting sporting event of the holiday season With the holiday season very much upon us, there seems to be no better time to enjoy the various festivities and events that the UAE has to offer. This ...
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SMG Insight, the sports and sponsorship arm of YouGov, has released ‘Sports MENA: Consumer Close-Up 2016’, the latest in its geographical sports market research series and the company’s second report covering the Middle East and North Africa.  Surveying a representative sample of over 100,000 respondents across 13 countries, ‘Sports MENA’’s ...
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