YouGov Custom Research

YouGov Custom Research

YouGov’s client services team specializes in identifying and analyzing markets, clarifying opportunities and challenges, direct custom research strategies and scrutinizing data for actionable insights that impact the bottom line.

We listen to our clients’ needs and offer grounded advice from the start of each project and pride ourselves on the efficiency of our service and the quality of our constantly connected data. Clients can choose their level of reporting - from basic results tables, to additional statistical analysis and interpretation, to consultative strategic advice.

The largest pure research online panel in MENASA

The fact that we also have the region’s largest pure research online panel across 21 countries in the Middle East, North Africa and South Asia also places us in a unique position to deliver fast and cost-effective solutions to our clients.

Going beyond merely describing data

By using advanced techniques we can begin to explain and even predict attitudes, behaviours and business outcomes.

These explanations and predictions can help our clients to adapt their strategy, both internally and externally, and create informed decisions about their products/policies and how they approach their marketing, communications and people strategies.

Discover the sectors we specialize in »


Latest Findings

Case Study

Falcon & Associates

The State of Squash in Dubai

Falcon and Associates is an independent strategic advisory and implementation company which delivers initiatives to help more