YouGov BrandIndex data shows the impact of both Souq.com and noon.com’s Black Friday campaigns.
-UAE respondents are spending an average of 6.5 hours a day using their smartphone, with women topping men by an extra hour a day ...
YouGov BrandIndex reveals the most recommended brands by consumers in the UAE, Saudi Arabia and Egypt
The smartphone giant continues to reign supreme among consumers in the country
The real estate giant is the most recommended brand in the country, ahead of Emirates and Al Baik
The UAE’s flag carrier airline is the most recommended brand among consumers, ahead of Emaar and Almarai
YouGov BrandIndex reveals mada has achieved the biggest uplift in its Ad Awareness in Saudi Arabia in the month of October
Despite the government’s nation-wide anti-plastic drive this year, there is low awareness among people about such campaigns emphasizing an urgent need to create awareness
YouGov BrandIndex data shows iPhone perception scores equal with Samsung Galaxy for the first time since 2016
Huawei is the brand that has achieved the greatest uplift in its Ad Awareness in Egypt in September