Fast food advertising influences GCC residents to make unhealthy choices
1 out of 5 people purchase fast food every week after watching a related advert
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iPhone, Facebook and Saudia are the most talked about brands among Middle East millennials
iPhone is the most positively talked about brand amongst millennials in the UAE, Facebook is on top in Egypt and Saudia is the most ...
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Saudia is the most positively talked about brand among millennials in Saudi Arabia
The national carrier has the most positive image among the Saudi millennials, ahead of Apple and Samsung
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iPhone is the most positively talked about brand among millennials in the UAE
The smartphone brand is the most favourably discussed brand among millennials in the country, ahead of Facebook and WhatsApp
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Facebook continues to reign supreme among millennials in Egypt
The social media giant is the most positively perceived brand among Egypt millennials, ahead of WhatsApp and iPhone
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ADNOC Distribution: The widespread introduction of self-service refuelling leads to perception shift
YouGov BrandIndex data shows the perception shift among consumers ever since the announcement of self-service refuelling stations by ADNOC Distribution
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Ad of the month – Egypt – Birell
This month, Birell is the brand which has achieved the biggest uplift in its Ad Awareness in Egypt.
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Emirates, Almarai and Facebook are most positively perceived brands in MENA in 2018
The brands continue to dominate the region according to YouGov BrandIndex scores
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Facebook is the most positively perceived brand in Egypt
The social network has the best brand health among Egyptian consumers
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Almarai is the most positively perceived brand in Saudi Arabia
The food and beverage company continues to have the best brand health among Saudi consumers
