Facebook continues to reign supreme among millennials in Egypt
The social media giant is the most positively perceived brand among Egypt millennials, ahead of WhatsApp and iPhone
-
ADNOC Distribution: The widespread introduction of self-service refuelling leads to perception shift
YouGov BrandIndex data shows the perception shift among consumers ever since the announcement of self-service refuelling stations by ADNOC Distribution
-
Ad of the month – Egypt – Birell
This month, Birell is the brand which has achieved the biggest uplift in its Ad Awareness in Egypt.
-
Emirates, Almarai and Facebook are most positively perceived brands in MENA in 2018
The brands continue to dominate the region according to YouGov BrandIndex scores
-
Facebook is the most positively perceived brand in Egypt
The social network has the best brand health among Egyptian consumers
-
Almarai is the most positively perceived brand in Saudi Arabia
The food and beverage company continues to have the best brand health among Saudi consumers
-
Emirates continues to reign supreme in the UAE
Dubai’s flag carrier airline continues to have the best brand health among UAE consumers according to YouGov BrandIndex index rankings
-
Vimto's latest campaign a success in Saudi Arabia
Throughout the Holy Month of Ramadan, YouGov BrandIndex data shows Vimto is the brand that achieved the greatest uplift in its Ad Awareness score ...
-
Ramadan presents opportunities for UAE retailers
Over half of UAE shoppers already have purchases in mind that they want to make this Ramadan
-
Ramadan presents opportunities to Saudi retailers
Almost half of Saudi shoppers already have in mind purchases they want to make this Ramadan
