The rankings are based on YouGov BrandIndex's positive Recommend score, which measures the percentage of a brand’s customers who would recommend it to a friend or colleague.
YouGov’s new whitepaper reveals the financial habits and preferences in 17 global markets UAE residents’ financial priorities for 2021 are focussed on home and ...
COVID-19 has had a dramatic impact on the international financial services industry – causing disruption to global economies, supply chains, work forces, and consumers.
During September, Riyad Bank achieved the highest uplift in Ad Awareness of any brand in Saudi Arabia
As economic uncertainties increase, residents seek measures that help protect their financial position and reduce or avoid any debt obligations.
Residents claim to have reduced their spending in major categories recently due to the threefold increase in tax
More than half claim to have paid in cash less often since the Coronavirus outbreak
How the YouGov Cube offers uniquely detailed brand tracking insights
Amazon becomes the brand with the greatest Ad Awareness uplift in June
Despite receiving backlash on social media, the overall sentiment around the brand has improved following the launch of its new commercial