A large majority of UAE residents favour the economy becoming cashless
More than half claim to have paid in cash less often since the Coronavirus outbreak
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Connected Research Data Systems and The YouGov Cube
How the YouGov Cube offers uniquely detailed brand tracking insights
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Amazon’s rebrand campaign in Saudi creates greatest uplift in Ad Awareness in June
Amazon becomes the brand with the greatest Ad Awareness uplift in June
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Talaat Moustafa Group’s controversial advertisement leads to uplifts in brand perception
Despite receiving backlash on social media, the overall sentiment around the brand has improved following the launch of its new commercial
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Banking & Finance employees are the happiest with their company’s behaviour during the pandemic
Although most UAE employees feel their employers have treated them well during this difficult time, some sectors show far higher satisfaction levels than others
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Vimto’s Ramadan campaign succeeds in achieving Ad Awareness in KSA
During May, Vimto achieved the highest uplift in Ad Awareness of any brand in KSA
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Increasing number of UAE and KSA residents are concerned about job and income loss due to the Corona
In addition to this, most residents think the pandemic will incur long-lasting damage to their respective economies
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YouGov data on COVID-19
With COVID-19 taking hold across the globe, YouGov is committed to sharing the views and behaviours of people around the world about the crisis. ...
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Most UAE professionals expect a long recovery period for their businesses to overcome COVID-19
The number of working residents claiming the pandemic has impacted their businesses has increased considerably over the past weeks
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A vast majority of UAE working professionals claim the Coronavirus has impacted their business
Although cancelled or delayed business trips emerged as the most visible initial impact of the virus, declining sales is expected to be the greatest ...
