While in-person gathering is expected to decrease amidst COVID-19, socializing online is likely to increase as residents ready themselves for Ramadan at home
These brands have recorded the highest Impression scores in the UAE, Saudi Arabia and Egypt
The food conglomerate has the most positive Impression among women in the country
These brands have generated the most positive Buzz among residents of the UAE, Saudi Arabia and Egypt
Saudi’s food conglomerate regains the top spot and becomes the brand with the most positive Buzz amongst Saudi consumers
These brands have created the most positive chatter among young adults in the UAE, Saudi Arabia and Egypt, respectively
The brand’s latest adverts have had the largest cut through in terms of Ad Awareness in UAE
These brands continue to dominate the region according to YouGov’s annual brand health rankings
The search giant has the best brand health among Egyptian consumers
The fast-food company has the best brand health among Saudi consumers