Vimto’s Ramadan campaign succeeds in achieving Ad Awareness in KSA
During May, Vimto achieved the highest uplift in Ad Awareness of any brand in KSA
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KSA residents are more positive than UAE residents about COVID recovery
While KSA residents show similar level of optimism for both national and global recovery, UAE public are less confident about things improving globally
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UAE residents respond positively to KFC’s proactive measures in response to COVID-19
The brand’s positive Buzz and Impression have seen an uplift amidst the pandemic
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Public service messages from Dubai Police strike a chord with UAE residents amid the COVID-19 crisis
During April, Dubai Police saw the highest uplift in Ad Awareness of any brand in the UAE
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UAE residents are increasingly engaging in board games, online classes & baking amidst the outbreak
The frequency of undertaking these activities has increased more than usual as residents follow the stay at home guidelines
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UAE and KSA residents prepare to spend more time online this year in Ramadan than in previous years
While in-person gathering is expected to decrease amidst COVID-19, socializing online is likely to increase as residents ready themselves for Ramadan at home
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Concern about COVID-19 stabilizes as UAE & KSA residents stay at home & practice social distancing
YouGov’s COVID-19 tracker continues to measure public attitudes and behaviours around the pandemic
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A majority of UAE and KSA residents are fearful of contracting the Coronavirus
YouGov’s ongoing tracker reveals how residents are reacting to the rising number of Coronavirus cases
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WhatsApp tops the 2020 Women’s Choice Rankings in Egypt for the second year in a row
The messaging service app retains its top position with the highest Impression score among women in Egypt
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Almarai tops the 2020 Women’s Choice Rankings in Saudi Arabia
The food conglomerate has the most positive Impression among women in the country
