Among those planning to travel, staycation appears to be the most popular form of holiday during the pandemic
During September, Riyad Bank achieved the highest uplift in Ad Awareness of any brand in Saudi Arabia
As economic uncertainties increase, residents seek measures that help protect their financial position and reduce or avoid any debt obligations.
The increase in access to technology and its use by children has been one of the rising concerns among parents globally. Close to 9 ...
As part of its commitment to make its MENA offering fully online, YouGov, the international data and analytics group, is focusing its work in ...
More than half (52%) notice advertisements when scrolling through their newsfeed. 3 in 10 respondents notice the ads/post in the newsfeed also, more people ...
In the first month after the introduction of Value Added Tax, YouGov surveyed over 1,000 UAE residents to understand their sentiment towards the country, ...
New research from YouGov Omnibus shows just how rapidly media trends are shifting in Saudi Arabia and the UAE. In the past 12 months ...
A new international YouGov study into the characteristics people most prefer in a romantic partner has found that personality is most likely to be ...
In the lead up to their nation’s 46th National Day, UAE residents claim they plan to do something extraordinary to mark the occasion. Social ...