YouGov BrandIndex data shows the impact of both Souq.com and noon.com’s Black Friday campaigns.
-UAE respondents are spending an average of 6.5 hours a day using their smartphone, with women topping men by an extra hour a day ...
YouGov BrandIndex reveals the most recommended brands by consumers in the UAE, Saudi Arabia and Egypt
The smartphone giant continues to reign supreme among consumers in the country
The UAE’s flag carrier airline is the most recommended brand among consumers, ahead of Emaar and Almarai
YouGov BrandIndex reveals mada has achieved the biggest uplift in its Ad Awareness in Saudi Arabia in the month of October
YouGov BrandIndex data shows iPhone perception scores equal with Samsung Galaxy for the first time since 2016
A large majority in UAE & KSA consume news via social media yet only 14% of them trust this as a news source 31% ...
Huawei is the brand that has achieved the greatest uplift in its Ad Awareness in Egypt in September
1 out of 5 people purchase fast food every week after watching a related advert